Day 2 - London Fashion Week SS17 House of Holland

Posted on 18 September 2016

September 18, 2016
Inspiration
Free to Roam: Romany travellers and bright gingham set the scene at House of Holland 
Cos Sakkas creates a loose and relaxed twist on the traditional ponytail at House of Holland, SS17.
The Hair
“The hair was inspired by the lived in look of a Romany traveller. Loose and carefree. It’s great working with such creative designers to pull together a hair look that really complements the themes in the show”
Cos Sakkas, International Artistic Director, label.m
 
The Collection
Inspired by the traditional styles worn by Romany travellers, House of Holland has embraced a look which involves pop-coloured gingham, beautiful embellishment and florals to create a modern twist on the look. With ideas coming from an old photography book and an agricultural theme, the House of Holland collection draws parallels with a lived-in, hard-working look, which has been pulled together with the roughly textured hair and loose ponytails created by Cos Sakkas, International Artistic Director at label.m.
 
“Working with label.m is an easy, creative process. Cos is open to ideas and switching things up at the last minute. It’s a few season we’ve worked together and Cos is still cool as a cucumber! ” Henry Holland, Designer

Get the Look
Step 1: Apply label.m Sea Salt Spray throughout the hair to create a natural texture, and roughly blow dry through with fingers
Step 2: Tie elastic in a loose ponytail, and loosely plait the ponytail
Step 3: Place a net over the top of the hair and dry with a label.m Tourmaline Hairdryer and label.m Diffuser
Step 4: Place curl clips in the front of the hair and spray the front with label.m Sea Salt Spray

The Products
label.m Sea Salt Spray
 
The Kit
label.m Diffuser

Hairstyling by label.m Session Team using label.m Professional Haircare.  Available at label.m Concept and essensuals salons globally, as well as online at www.labelmusa.com

Follow all the latest backstage news for LFW at labelmusa.

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